Pay Per Click (PPC) Marketing Services To Reach Your Audience

With PPC advertising services, you can reach customers and achieve better results faster. This is essential if you own a business or digital brand, Rawag offers PPC management services, which are ideal for companies looking to improve their digital presence and increase their sales in a short period of time, Rawag is not just a simple company that provides you with sponsored ads, We develop a carefully thought-out marketing plan that focuses on precise targeting, achieves the highest rates, and improves your return on investment.

Why Choose Our Pay-Per-Click Marketing Services?

Choose Rawag because we know how to turn every click into a real buying opportunity. We use thoughtful strategies to show your ads to people who are actually interested in your product or service, at the right time and place. We help you with several things, most notably:

 

Immediate Traffic & Lead Generation

We activate pay-per-click advertising through Rowag. This is the most effective and fastest way to attract immediate traffic to your website, without the waiting time required by traditional methods. Once your ad campaign is launched and ads begin appearing, you’ll see an increase in customer inquiries and an abundance of sales:

The first photo is in September 2024

  • Sales: 252,202.64 riyals.
  • Requests: 778 requests.

The second photo is an advertising campaign in 2022

  •  Cost: 477,000 riyals.
  •  Impressions: 69.1 million.
  •  Purchases/sales: 4.22 thousand transactions, worth 2.8 million riyals.
  •  The graphs show significant peaks and valleys in campaign performance.

The third picture is the 2023 sales report

  • Total requests: 22,346 requests.
  • Total sales: 20,643,253.04 riyals.
  • Costs are high: products (12.9 million), shipping, discounts, etc.
  • Red percentages indicate lower performance compared to BA.

Data-Driven Targeting & ROI

We implement effective strategies based on accurate data analysis to ensure that advertising budgets are spent in the right places. Not only that, but we also use advanced analytics tools to understand audience behavior and identify the best keywords to continually improve campaign performance, achieving the highest possible return on every dollar spent through Google Ads management and PPC campaign management.

 

Transparent Reporting & Insights

We are very transparent at Rawag, as we provide you with detailed periodic reports to more clearly explain the performance of your advertising campaigns, These reports include the number of clicks, conversion rate, and impressions. We also give you access to a control panel to monitor results in real-time.

 

Our Comprehensive PPC Service Offerings

We can provide you with comprehensive, integrated services specifically designed to meet your business needs and achieve your marketing goals. One of our most important services is setting up your advertising campaign from scratch, We’ll tell you about the rest of our services:

 

Account Setup & Campaign Audit

At Rawag, we help you with your advertising campaign, We conduct a comprehensive audit of the account and analyze past performance (if any) in order to identify strengths and weaknesses, After that, we create an account from scratch or reorganize the old account to match your goals and aspirations, Then we start preparing the ads by segmenting the ads and targeting customers to ensure a strong advertising campaign launch.

 

Keyword Research & Strategy

We research highly searched keywords, using advanced analytics tools to identify the most searched and profitable keywords, evaluate the competition for them, and then develop a robust plan for using these keywords in advertising campaigns to ensure the most effective audience targeting and keyword bidding.

 

Ad Copywriting & Creative Development

Rawag has a team specializing in writing attractive advertisements that grab attention and persuade customers, motivating them to take the desired action. We craft marketing messages that address customer needs and highlight the benefits of your product.

 

Bid Management & Ongoing Optimization

We develop a suitable pricing plan that ensures maximum benefit from every click. At Rawag, we allocate budgets to the highest-performing campaigns and ads, and we continuously improve testing of ad texts, designs, and landing pages. Our goal is to achieve the best results over time  with the help of landing page optimization.

 

Landing Page & Conversion Rate Optimization

We optimize landing pages to encourage visitors to make a purchase decision. At Rawag, we utilize development techniques from page design and layout to ensure the message directed to customers is clear, which helps to improve the conversion rate

 

Remarketing & Display Ad Campaigns

We use a remarketing campaign plan to target audiences who have previously interacted with your ads, by displaying personalized ads that remind them of your offers and entice them to buy. We also create display ad campaigns that reach your audience across different platforms, increasing visibility and engagement.

 

Our PPC Management Process

Phase 1 – Planning & Kickoff

  • First, we conduct an in-depth study of the business’s goals and target audience.
  • We determine the campaign’s objective and strive to implement it.
  • We develop a detailed strategy with specific deadlines for campaign implementation.

 

Phase 2 – Execution & Monitoring

We start deploying the advertising campaign based on the plan we have defined, while continuously monitoring performance using advanced analysis tools.

 

Phase 3 – Reporting & Continuous Improvement

In the third and final stage, we provide you with detailed periodic reports on the campaign’s performance and compare the results with the set goals, If the contract continues, we use this data to make improvements and adjustments to the campaign.

 

Frequently Asked Questions

 

What Is PPC Marketing?

Pay-per-click marketing is an advertising strategy in which a company or entity pays a fee for each click on its ads on search engines or Facebook. This is done by precisely targeting the audience, these ads aim to quickly increase the number of visitors to the website, allowing companies to increase their sales.

 

How Much Does a PPC Campaign Cost?

The cost of a campaign depends on several factors, most notably the keywords, market competition, and the platforms used to publish the ad, The budget for an advertising campaign may range from $100 to $5,000 per month, depending on the size of the campaign and the specific goals.

 

When Will I See Results?

The results you see in your campaigns depend on several factors, most notably the size of the campaign, the targeted keywords, and engagement with the ads. Initial results typically begin to appear within two weeks to a month of the campaign’s launch, but it takes two to three months to start generating revenue.

 

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